Cereal Selfie

Cereal box toys hailed from a simpler time, testament to the golden era of advertising. Before dial up PCs squealed brave new world, or UPC codes cataloged purchases – cereal box toys were the reason one week it was Shreddies, the next Corn Flakes. Spy rings, Superman figures, and Tony the Tiger were the reason breakfast meant cereal.

https://en.wikipedia.org/wiki/Cereal_box_prize

For the sake of brevity and enough self respect to spare tedious musings of once upon a time, I’ll skip to the point (with a strong warning to those over 40 – you may throw up in your mouth). Today I learned that General Mills, makers of Cinnamon Toast Crunch cereal have come up with a “selfie spoon”. A what? Hey, come on now, you know what a selfie is! All you have to do is pay for shipping/handling and General Mills will send you a spoon that extends into a 30 inch “selfie stick” so you can take selfies while eating your breakfast cereal. Forget rummaging to the bottom of your cereal box, collecting box tops or entering codes online – apparently we’ve become self obsessed morons.

Marketing genius, or the glint of the nails in mankind’s coffin?

http://cinnamontoastcrunch.tumblr.com/selfiespoon

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